RelyBRANDING · CGI
Contact
Sea Palace Wellness & Spa, Abu Dhabi, by Sublime Zero
Stellar Residences Penthouse, by Forma Studio
Waldorf Astoria, Medina, by Sublime Zero
Nature Resort, Puglia, by Forma Studio

Image partners for property development, architecture and design studios.

Rely

We build the visual case for a development, from the masterplan to the suite.

Rely is the partnership of two studios, Sublime Zero and Forma Studio.

We work with developers, architects and design studios on the image of a project, from the first frame that sells the idea internally to the campaign that sells the units.

Sublime Zero, in London, built its practice on luxury interiors for hospitality and residential clients, where the brief is a material, a light, an atmosphere that has to feel inhabited.

Forma Studio, in Genoa, built its practice on architecture at scale: towers, masterplans, the exterior image that has to make a place exist before it is built.

Most studios do one of these well and the other adequately.
Together we do both, under one direction.

Our approach

CGI Stories

All stories

All stories

Three moments

Every image has a job. A development has to convince three people: the board, the market, and the buyer.

Aerial view of a desert development at sunset
01

Planning

Images that get a development approved and funded.

Reception with a lit spiral stair
02

Launch

The image a development goes to market with.

Guest bedroom in oak panelling
03

Sales

Everything a buyer sees, until the last unit is sold.

How we work

Pool hall with carved screens and lanterns

One model. Everything else follows.

Selected clients

  • Waldorf Astoria
  • Mandarin Oriental
  • Aldar
  • Emirates
  • UNStudio
  • Aedas
  • AECOM
  • HBA
  • Elie Saab
  • Sybille de Margerie
  • Mirum
  • AW2

Contact

Start with one email.

Contact